About Us

We combine entrepreneurial experience and academic expertise to help e-commerce sites optimise for AI agents’ buying behaviours.

Dr Jafar Sabbah

Dr Jafar Sabbah

Co-Founder

Serial technology entrepreneur and Lecturer in Technology and Innovation Management at Bayes Business School, City St. George’s, University of London.

Dr George Kourogiorgas

Dr George Kourogiorgas

Co-Founder

Data scientist with hands-on experience in technology start-ups and applied machine learning in real-world business settings.

Prof. Oguz Acar

Prof. Oguz Acar

Advisory

Professor of Marketing & Innovation and Head of Generative AI at King’s Business School, King’s College London.